JAY-Z and Will Smith have placed their financial support behind a startup company that intends to make homeownership a possibility for low-income families. According to Bloomberg, Hov’s Roc Nation and Smith’s Dreamers VC were among a group of investors, including Cash App, Ethos, Instacart, Front, Flatiron Health and Tango, who poured into Landis Technologies and helped them to make more than $165 million. The donations will reportedly be used to buy roughly 1,000 homes, which will then be rented out to low-income families working toward mortgage eligibility.
Additionally, as renting clients work on their credit, save money, and minimize their debt, staff at Landis Technologies will provide renters with coaches that will school them about various topics like money management, improving credit scores and other essential information that will help them to eventually qualify for mortgage.
The overall goal of Landis Technologies, per the report, is to turn 80 percent of renters into homeowners within two years. Once eligible, clients can buy the home back for a predetermined price up to two years after Landis made the initial purchase.
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