When Drake dismissively told Metro Boomin to go and “make some drums” in one of his recent diss tracks during his beef with Kendrick Lamar, the superproducer went off and did just that — and the result marked a turning point for the use of AI in music production.
The beat, titled “BBL Drizzy,” pairs a vintage-sounding soul vocalist over some 808 drums. The producer released it to SoundCloud on May 5, encouraging his fans to record their own bars over it for the chance to win a free beat, and it swiftly went viral.
But soon after, it was revealed that the singer from the “BBL Drizzy” beat didn’t exist — the voice was AI-generated, as was the song itself. The vocals, melody and instrumental of the sample were generated by Udio, an AI music startup founded by former Google Deep Mind engineers. Though Metro was not aware of the source of the track when he used it, his tongue-in-cheek diss became the first notable use case of AI-generated sampling, proving the potential for AI to impact music production. (A representative for Metro Boomin did not respond to Billboard’s request for comment).
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Best guide to hip hop, soul, reggae concerts & events in San Francisco Bay Area, Los Angeles & New York City + music, videos, radio and more
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