How Rappers Are Addressing Cannabis Reform Through Their Weed Brands

In joining the ever-growing marijuana business, rappers have used their cannabis business venture to address the wrongs of the war on drugs against Black people.
“I’ve been charged for possession of pot for, like, one gram, and I’m not allowed to get my green card,” a man named Hamant says in a video titled “Hypocrisy Stories.”

The video is for JAY-Z’s cannabis brand, Monogram, and it is a contrast from the brand’s other, more popular video series “High Tales,” where artists like Jadakiss, N.O.R.E., and Tinashe offer lighthearted — and often times humorous — stories about their experiences with weed. “Hypocrisy Stories” speaks to the hypocrisies of marijuana law in the United States, from Hamant’s possession charge to a man named Jamal addressing the double standard of people capitalizing off the booming marijuana business while police departments across the country continue to lock up people of color for selling.

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