Black Thought Recalls How The Notorious B.I.G. Felt About the “What They Do” Video

The Notorious B.I.G. might have felt slighted by The Roots prior to his death in 1997. While on a recent episode of People’s Party With Talib Kweli, which was recorded at Roots Picnic, The Roots’ frontman Black Thought clarified the intention behind the “What They Do” music video, which Biggie Smalls was apparently offended by.

“Nah, we weren’t dissing, first of all, I mean gangsta rap, what is that?” Black Thought said. “Capone-N-Noreaga, I wouldn’t consider that gangsta rap. But, everything that was taking place during that point in time in music, had become so predictable. We did that song, and then ultimately the video, just as a satire.”

Furthermore, the emcee explained that gangsta rap artists “probably felt a way,” but the reference was to be taken as humor. “We absolutely didn’t intend for anybody to take offense, but there was one scene in that video where the director dropped me into a duplicate of a scene from somebody else’s video and it was a B.I.G. joint,” Black Thought added.

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