Just like NFL’s deal with Jay-Z, the Colin Kaepernick workout looks like a PR trap

Two years, eight months and eight days into one of the most uncomfortable free agency purgatories in the history of the NFL, this is how the league arranged a surprise “private workout” offer for Colin Kaepernick:

First, a representative from the league called a select group of reporters last week and suggested they should be available on the following Tuesday for a worthwhile news development. The NFL wouldn’t say what it would be. Just that the reporters should be ready to share some breaking news. When the day arrived, the NFL called Kaepernick’s representatives for the first time in more than a year, instructing them that the league was willing to hold a private pro-day style workout for Kaepernick in Atlanta in four days. If he accepted, a memo would be sent to every NFL team inviting them to attend.

The league wouldn’t answer why it was suddenly making the offer. It wouldn’t say who came up with the idea. It wouldn’t say who would attend. And it wouldn’t say why the workout was roughly 96 hours away and on a Saturday when most NFL teams were preparing for a game.

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