Big K.R.I.T.’s Freestyle Examines Industry Pitfalls & How He Avoided Them (Video)

BY PAUL MEARA • AUGUST 5, 2019

Big K.R.I.T. released his latest solo studio album K.R.I.T. IZ HERE last month. The campaign began with a title track video that put the MC/producer’s former major label in the cross-hairs, visually equating artist bidding wars to slave auctions. K.R.I.T. has done it on his own, and never relied on gimmicks, controversy, or tools beyond quality music to climb Rap’s symbolic Mt. Olympus. He kicks his latest freestyle from that proud place of experience and understanding.

Krizzle appeared on Los Angeles’ Power 106 show L.A. Leakers to spit some serious bars, and he did so with palpable passion. “I woke up in a game with songs soundin’ the same / Flows soundin’ the same, I thought I knew who it was / Gladiator sport, like all they want is the blood / Shootouts over the ‘Gram for likes, that’s all it was / The fight was just the buzz, the album is comin’ up / The chains overlap, like we ain’t blingin’ enough / The cars that we drove were only for videos / And the budget came back like, ‘Ni**a, what the f*ck!’ / Streams doesn’t really mean cream / Platinum, but still broke, like what-the-f*ck-does-that-mean?” he spits, sympathizing with the facade.

READ MORE AT AMBROSIA FOR HEADS

Views: 27

▶ Reply to This

Best guide to hip hop, soul, reggae concerts & events in San Francisco Bay Area, Los Angeles & New York City + music, videos, radio and more

WIN TICKETS

Hugel
Saturday, Nov 7 @ Greek Theatre, Berkeley

Bonobo
Saturday, Nov 14 @ Fox Theater, Oakland

Pretty Lights
Thursday-Sunday, Nov 19-21 @ Fox Theater, Oakland

Ozomatli
Saturday, Nov. 21 @ UC Theatre, Berkeley

Connect

Bluesky Instagram TikTok Linktree

Subscribe to Our E-Blast

Members

Latest Activity

A video by Editor's Pick was featured

Jungle: Tiny Desk Concert

It's hard for any band to make the old sound completely new, but Jungle has spent much of the past decade transforming vintage soul and R&B into something almost alien. The grooves are deep and warmly familiar, with wistful reflections on love and…
9 hours ago
Editor's Pick updated an event
Thumbnail

Unify with Motown on Mondays DJs Malachi  & DJ Tek Neek at Sessions, Oakland

November 13, 2026 from 9pm to 11:45pm
Friday Oct 9thUnifysound and Sessions Presents UnifySounds by Motown Monday DJsDj Malachi Dj Tek Neek@ Sessions, 406 15th St., Oakland  9pm-2am | No CoverMore Info: https://sessionson15th.com/See More
16 hours ago
2 videos by Editor's Pick were featured
yesterday
Editor's Pick posted a status
"Welcome True Skoolers, we just revamped the website. Feel free to explore all the features!"
yesterday
Editor's Pick posted videos
yesterday
Editor's Pick updated an event
Thumbnail

Outside Lands 2027 at Golden Gate Park, SF

August 6, 2027 from 12pm to 11pm
August 6, 7 and 8, 2027 OUTSIDE LANDSGolden Gate Park San Francisco, CAFriday, August 6 | Show: 12:00pmSaturday, August 7 | Show: 12:00pmSunday, August 8 | Show: 12:00pmThis festival is all ages. Tickets coming soon.>> MORE INFOSee More
Wednesday
Editor's Pick updated an event
Thumbnail

Eric Andre: Subtle at Fox Theater, Oakland

May 19, 2027 from 8pm to 11pm
Wednesday, May 19, 2027 ERIC ANDRE: SUBTLEFox Theater 1807 Telegraph Ave,Oakland, CADoors: 7:00pm | Show: 8:00pmThis event is 18 and over.>> BUY TICKETSSee More
Wednesday
Editor's Pick updated an event
Thumbnail

Lucky Daye at The Warfield, SF

April 8, 2027 from 8pm to 11pm
Thursday, April 8, 2027 LUCKY DAYEThe Warfield 982 Market Street,San Francisco, CADoors: 7:00pm | Show: 8:00pm>> BUY TICKETSSee More
Wednesday
Editor's Pick updated an event
Thumbnail

Marian Hill at Bimbo's 365 Club, SF

March 1, 2027 from 8pm to 11pm
Monday, March 01, 2027 MARIAN HILLACT TWO: THE TOURBimbo's 365 Club 1025 Columbus Ave,San Francisco, CADoors: 7:00pm | Show: 8:00pmThis event is 18 and over.>> BUY TICKETSSee More
Wednesday
Editor's Pick updated an event
Thumbnail

Tinashe at Fox Theater, Oakland

May 13, 2027 from 8pm to 11pm
May 13 and 14, 2027 TINASHETHE SHOW MUST GO ONFox Theater 1807 Telegraph Ave,Oakland, CAThursday, May 13 (SOLD OUT)Doors: 7:00pm | Show: 8:00pmFriday, May 14 (2nd show added by popular demand)Doors: 7:00pm | Show: 8:00pmThis event is all ages.>> BUY TICKETSSee More
Wednesday
Editor's Pick updated an event
Thumbnail

Fat Tuesday Celebration With Rebirth Brass Band at The Chapel, SF

February 9, 2027 from 8pm to 11pm
Tuesday, February 9, 2027 FAT TUESDAY CELEBRATION WITH REBIRTH BRASS BANDNOLA Food & Drink Specials + East Bay Brass Band at CurioThe Chapel 777 Valencia Street,San Francisco, CADoors: 7:00pm | Show: 8:00pmThis event is all ages.>> BUY TICKETSSee More
Wednesday
Editor's Pick updated an event
Thumbnail

Ibeyi at The Fillmore, SF

January 27, 2027 from 8pm to 11pm
Wednesday, January 27, 2027 IBEYIThe Fillmore 1805 Geary Boulevard,San Francisco, CAShow: 8:00pm>> BUY TICKETSSee More
Wednesday

© 2026   Created by Ren the Vinyl Archaeologist.   Powered by

Badges  |  Report an Issue  |  Terms of Service