By Royce Dunmore • December 13, 2018
On Tuesday, the CEO for Google, Sundar Pichai, found himself in an awkward situation when he had to explain Trump’s association with one particular word.
According to The Verge, Pichai was being questioned at a House Judiciary Committee hearing where Congress people were trying to decide if Google manipulated search results based on political bias.
When Rep. Zoe Lofgren (D-CA) stepped up to question Pichai, she wondered why pictures of Donald Trump were the first to show up when the word “idiot” was typed in Google image.
“Right now, if you google the word ‘idiot’ under images, a picture of Donald Trump comes up. I just did that,” she said. “How would that happen?”
Uuuum…
Pichai was ready for Rep. Lofgren.
He put forth a general explanation of how Google search engines work:
“Any time you type in a keyword, as Google we have gone out and crawled and stored copies of billions of [websites’] pages in our index. And we take the keyword and match it against their pages and rank them based on over 200 signals — things like relevance, freshness, popularity, how other people are using it. And based on that, at any given time, we try to rank and find the best search results for that query. And then we evaluate them with external raters, and they evaluate it to objective guidelines. And that’s how we make sure the process is working”
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