Tierra Whack has transported us back to her world in her latest song and video for “Link.”
Directed by Cat Solen, the visual shows Whack on a planet, unlike Earth, surrounded by what appears to be aliens. She works with the creatures to build a rocket out of Legos, a nod to her partnership with the Lego Group for its Lego Rebuild the World campaign.
Whack met with a group of children ages six to nine, who helped inspire the video; together, they built a number of objects using Lego bricks. “I was so excited to work with kids because their energy is fun, exhilarating, never-ending, and full of surprises,” Whack said in a statement, regarding the creative process. “I really trusted them, and I knew they were going to come up with something great. What I loved most about the process was being able to partner with such an iconic company like the LEGO Group because we could make anything happen!”
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